Most websites are “read-only,” meaning that people are supposed to look at the content, but they can’t do much else. Not very exciting!
A contact form can be considered somewhat interactive, but it’s more of a one-way street. You send in information and then “wait and see” what happens. The user isn’t being engaged right away by the site.
By adding some clever interactive content to your MSP website you can make your business much more attractive to potential customers, keep people on your site longer, and convert more visitors to leads.