When you’re creating a website for your tech business, the About Us page can be tricky. Do you keep it simple and just put up a mission statement or do you tell people your life story?
Too often, small business owners just breeze by that About page, putting more focus on their other website content. But you might be surprised at just how much weight that page can carry with a visitor.
Creating a stellar About Us page for website doesn’t have to be a head-scratcher. If you’ve got a roadmap for what to include, it can be kind of fun to put together.
Keep reading for some great About Us page tips, plus a few awesome examples to inspire you.
Branding is one of those terms that’s tossed about in marketing conversations, but not everyone truly understands what it means. It’s more than just a logo and the colors scheme you use. Branding is about helping your potential clients know what to expect from your tech business.